This form should make it easy for you to convey your thoughts and feelings about the kind of logo you need.

Fill in as much or as little as you like. The word lists are not exhaustive, and they might triggers some ideas, so they’re worth reading.


Please write a paragraph that describes your business/person/organisation that this logo will represent.


Please describe, broadly, to whom this logo should appeal (ie. your clientele/audience).

Logos you like

Upload some logos you like, or add links to images on the internet

Image 1:

Image 2:

Image 3:

URL 1:

URL 2:

URL 3:


SharpRoundedCorporateSoftFlowingBlockyRoughEdgyFaintStarkStrikingDetailedBusySimpleVintageAntiqueModernFutureSketchyHand-drawnPaintedArtyTexturedSmoothText onlyPhotographicOutlinedPatternedBoxedCircularTattooEngravedMetalShinyNaturalFantasyTraditionalBoldElegant

Other styles:


What should the colours be like in your logo? (optional)

The colours in this file:

Specific colour(s)


What kind of mood should your logo convey? (optional)

Other moods:


What impression should the viewer get from seeing the logo? (optional)

Other impression: